How Bloggers Have Impacted on External Marketing Strategies of Public Relations Consultants. The work is to be 8 pages with three to five sources, with in-text citations and a reference page.

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I will pay for the following article How Bloggers Have Impacted on External Marketing Strategies of Public Relations Consultants. The work is to be 8 pages with three to five sources, with in-text citations and a reference page. In the form of a personal profile or a blogroll, social media is often turned to by the large majority of audiences for any updates in the market. Reputable brands and firms are fast turning to the use of social media channels to inform and increase their consumer base by distinctly exposing the brand (Reich & Solomon, 2008, p.29). Newly emerging as some of the most trusted influencers are bloggers who provide a way in which the firms can showcase and provide information to a bigger, global audience of their brand and their products.

To examine the impact that the ever-expanding blogosphere has had on how Public Relations Consultants carry out their external marketing, the following question is postulated:

How does the growing presence of blogs impact the strategies that Public Relations Consultants put in place to carry out external marketing?

Review Of Literature

Based on current research, bloggers are evolving into significant assets to firms as a way in which to remain relevant in their respective industries. Outreach towards these individuals is often in the form of product placement, and several other tactics which provide the conversations, as well as links with consumers that firms heavily rely upon to both maintain as well as significantly increase brand awareness as well as profit (Quan-Haase & Young, 2010, pp. 350-351). These bloggers, characterized by large followings across their social media networks, have seen them become the newest and most reliable brand ambassadors. In making products more accessible in the form of publication of new products, bloggers have essentially created a two-way communication that ensures that firms can remain active in a competitive marketplace that relies on immediate and visual mediums (Sweetser, 2011, p.425).

Blogging is a tool that can be used to not only supplement but also to improve public relations as well as marketing strategies within many industries. Public Relations consultants are finding that firms are not only relying on their teams in-house, websites, and single social media networks (Kelleher, 2009, pp. 172-173). Instead, these firms turn to bloggers seeing them as influencers and ambassadors that consumers have perceived as trendsetters who can be trusted. Consumer reliance on social media and honest reviews of the latest products determine purchasing behavior (Kent, 2008, pp. 32-33).

submit a 2000 words paper on the topic Merit and Performance Based Scheme and Implications.

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Hi, need to submit a 2000 words paper on the topic Merit and Performance Based Scheme and Implications. The merit pay is however based upon the literacy and mathematical scores of students, whereas the performance-related pay has been an opportunity for the proponents of market-based governance seek to introduce private-sector management techniques into the public sector to lead to better outputs, greater cost-efficiency, and a customer service ethos (Susan, 2006). The characteristics of the New Public Management involve the performance-related pay which is considered to be the interpretation of the public policy solution, with its focus on outputs, competition, and incentivization (Lawrence, 2007). The performance-related pay has materialized due to the implementation of the New Public Management, which has provided the public and the private sector with an opportunity to experience the competitive forces of the market, the introduction with the private sector management practices has the ostensible aim of increasing efficiency, creating an output focused culture and discouraging rent-seeking (Susan, 2006). The performance-based pay practice is widely popular in the private sector and has been a medium for the improvement of the results through the creation of incentives for the employees (Terri, 2000).

The concept of performance-related pay is common in Australia, and the majority of the teachers and professionals associated with the academia have been paid pupils’ results as assessed in examinations, tests, and visits by invigilator (Susan, 2006). The implementation of the system was aimed at the improvement of the performance of the teachers, and to enhance the quality of education. It was believed that through provisions in the pay package of the teachers, the educational standard can be improved. The amendments in the performance-based package were lastly proposed by the Federal Ministry Education, Science and Training, as per which the performance-related pay is expected to be measured by principals, parents and students alike (Lawrence, 2007).

write an article on Media Relations Campaign. It needs to be at least 2500 words.

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Hello, I am looking for someone to write an article on Media Relations Campaign. It needs to be at least 2500 words. Although being covered widely in the media may lead to increased public relations activity, it is not automatic that having good media relations will lead to better public relations (Fitch, 2004). It is possible to have increased media relations and increased coverage on all media both traditional (print, radio, and television) and modern media (social media) but still have low levels of public relations. To be able to know whether the media relations campaigns have yielded any positive results, it becomes necessary for the organization to be able to evaluate the media relations activity. This way, the firm is able to know the way forward, know what works and what does not work for its greater good.

One of the serious mistakes that can be made is the belief that the more coverage an organization gets in the media the more successful the camping is. This is the definitely wrong way to think about media relations because what is important is not the coverage level but the effect it has with regard to how the organization relates to the target audience. Measuring media relations coverage is easy and direct because it only needs to observe the coverage. However, this does not help because it does not lead to understanding the actual results in the way the organization relates to the public.

Evaluation is required in order to identify the return on investment. There are costs associated with media relations. It is necessary to evaluate the media relations campaigns in order to identify how the costs relate to the results (Sriramesh, 2009). As already established, the success of the media relations campaign is not necessarily the level of coverage in the media that results from the media relations campaign but the results of the same. As a result, it also makes sense that the only way to know whether the investment in the media relations campaign paid off is by evaluating the actual results of the organization.

Evaluation is also carried out in order to determine if it is necessary to change tactics or to keep the course. If the evaluation identifies that the media relations campaign is not bearing any useful results for the business, it would be necessary to change tactics. Without an evaluation, it would be impossible to achieve this.

how could the musicians in america save their communities morals

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I need some assistance with these assignment. how could the musicians in america save their communities morals Thank you in advance for the help! Censorship in music would also assist in reducing the issue of negative stereotyping within American society. This stereotyping may, in turn, bring harm to the company as some of the themes being advocated for are immoral (Semonche, 2007). For example, rock and rap stars within America have, in the past, been accused of reaffirming violent and wife battery stereotypes that have been replicated mainly by their fans (Drewett, 2006). The use of an efficient legal system and stringent laws by the federal government would enable their musicians to avoid negative stereotyping.

If America had an effective legal system that included stringent laws against censoring music, the musicians in the Country would save their communities morals and their money by helping their government through the provision of finances to enable them to perform their ethical obligations (Nuzum, 2001). This is mainly because the censorship of vulgar and obscene languages within the government’s music industry would greatly help deter corruption among young children (Drewett, 2006). According to reports, young children are more easily influenced by immoral lyrics or misinterpreting them. Many of them may not have the ability to differentiate between fantasies and what is happening in reality, thereby deterring their focus in their academic and social activities (Nuzum, 2001).

The musicians in America can save their community’s morals and money through the censorship enforced by their legal system and stringent laws by limiting the intolerance present among the Country’s youth (Johnson & Cloonan, 2009). This is because some of the musical lyrics that the children get exposed to usually display disrespect to specific individuals and groups within their society. Such actions may result in the denial of opportunities to these groups and individuals, thereby denying their economy the chance of benefiting from their activities through the taxes they might collect (Drewett, 2006). The implementation of stringent laws and an efficient law system may increase profits for musicians and other dealers who sell music. Through censorship, the musician may be able to get to a wide variety of audiences and appeal to different individuals who were previously no aware of their music. The censorship of music by musicians in America may additionally help in improving the nation’s security, regulate obscenity, child pornography, and hate speech while at the same time protecting the children.&nbsp.

submit a 1750 words paper on the topic Elastic Energy of Rubber Band on Cars.

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Hi, need to submit a 1750 words paper on the topic Elastic Energy of Rubber Band on Cars. The potential energy equation is mathematically given as.’, where k is the constant of proportionality, and x is the compression. In this case, elasticity is reversible. The forces that are linked to the elastic component are responsible for the transfer of energy in the material, when the energy is transferred to the environment, the object would recover the initial shape. Different materials however have a limitation in the extent to which the distortion can be endured without altering the internal structure permanently (Stocker and Benenson, 2002). This means that the traits of some solid materials are the specification in terms of the strain of the elastic limit. After the elastic limit is exceeded, the elastic material no longer stores all the energy from the performed mechanical energy in the electrical energy form. Rubber bands are good examples of elastic materials. In order to understand the application of elastic energy, this paper explores the design of a rubber band car.

A stretched rubber band has a high amount of potential energy. When it is released, the stored energy is converted to motion or kinetic energy as the rubber band is snapped back to the initial shape. A rubber band car is one way of tapping the energy that is stored within the rubber bands. Potential energy involves the energy that is stored within an object. If a rubber band is stretched, it gives out some potential energy. The increasing stretch will increase the amount of potential energy produced. When a rubber band is released, the stored potential energy would be released thus changing into motion.

The potential energy produced by elastic materials such as the stretched rubber band is referred to as elastic potential. This is the amount of energy that is stored within the elastic materials due to their ability to compress and stretch. This type of energy can be stored in bungee cords, rubber bands, springs, trampolines, and arrows that are drawn inside the bow.

prepare and submit a term paper on Employee Recruitment and Employee Selection Processes. Your paper should be a minimum of 2250 words in length.

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You will prepare and submit a term paper on Employee Recruitment and Employee Selection Processes. Your paper should be a minimum of 2250 words in length. Recruitment is a process of inviting and gathering the well-suited, appropriate, and fit candidates for a particular job or task to complete. Recruitment is about making pipelines of brilliant and talented candidates, and it is one of the factors on which, the stability of the organization and its position in the external market depends. The recruitment process has to obey certain limitations and criteria in order to be effective and fruitful for the organization (Roberts, pp. 11-13). The criteria for the recruitment process of any organization include the processes that are simple, convenient, and easy to understand. Moreover, the recruitment processes have to catch up with the company’s legal and ethical standards. The heads of the recruitment processes that are generally the managers follow the rules and regulations of the organization tightly and consistently.

In order to determine if the recruitment process is a science or an art, the papers give a detailed analysis of recruitment processes, techniques tools, and steps involved. First, the organization has to develop the strategy of recruitment. This includes the decisions made and standards set over the types of candidates, their qualification and educational background, their work experiences, the interpersonal skills, their talents, and knacks that are important, significant, and decisive in candidates for achieving this job. The recruitment strategy is the first step towards making and performing a recruitment process in a sound manner.

The next steps usually followed in all the recruiting organization is determining if the recruitment is internal or external. Internal recruit is well known for recruitment. it involves recruiting the existing employees of the organization for another and completely different sector. This change the job position of existing employees and this phenomenon is very famous in developed countries a lot. This recruitment holds its basis on the&nbsp.complete background information provided to the recruiting board in order to aid the process. This type of recruitment follows the rules and regulations as determined by the organization in a very strict manner, as there is always a chance of favoritism and biasing while performing internal recruitment.&nbsp.

Create a thesis and an outline on To be discussed with writter. Prepare this assignment according to the guidelines found in the APA Style Guide.

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I need help creating a thesis and an outline on To be discussed with writter. Prepare this assignment according to the guidelines found in the APA Style Guide. An abstract is required. In the proposed research study, the extent to which celebrity endorsement influences the consumers will be determined. The report will not only discuss the impact of celebrity endorsement on consumers but it will also compare the consumer purchasing behaviour as a result of celebrity endorsement in the past, present and future. The primary research objectives will be to evaluate the influence of celebrity endorsement on perceptions and attitude of consumers towards the brand, celebrity and advertising. To investigate the research question, both the qualitative and quantitative research methodology will be used. In the qualitative research methodology, the theoretical concepts and published research work will be used. Primary data will be collected through a survey which will be conducted in location and a total of 250 participants belonging to different professions will be asked to fill the designed questionnaires. The questionnaire will be designed to collect data on demographics and selected variables. The identified dependent variables are perception of consumers about the brand, perception of consumers about the brand, attitude of consumer towards endorser, attitude of consumer towards brand, attitude of consumer towards advertisement, Popularity of advertisement, effectiveness and sales and the independent variable are Trustworthiness, characteristics of endorser, attractiveness, likeability and awareness. The collected data will be analysed through SPSS software tools such as cross tabulation, frequency analysis, correlation and internal consistency analysis.

The potential problems that can emerge while conducting this research study include the unwillingness of consumers to cooperate, socially acceptable answers, self interest of public and geographical limitation.

the motivations behind the birth of modern philosophy

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I need some assistance with these assignment. the motivations behind the birth of modern philosophy Thank you in advance for the help! Basing our argument on philosophy, it can be noted that the previous philosophy or rather the ancient philosophy do not give out the same picture as it used to be some years ago. As the way of life changes, so are things like philosophy and sociology just to mention but a few. However, before a change can fully be implemented, there must be a motivation. The same applies to modern philosophy. Before attaining its current state, there was a motivational appeal, which our ancestors anchored on to foster the attainment of their desires. First, our ancestors had a sense of recognition in that they recognized the existence of a new path that had departed from the medieval scholasticism. From that point, they started to refer to their own philosophizing style as “modern.” Notably, the recognition of medieval scholasticism departed path designating the modern philosophy.

Secondly, the early philosophers acknowledged the Greek philosophical schools, after which they breathed life back to them. The philosophers believed that the schools contained the middle age’s lost vitality, which they knew would help them drive to modern philosophy. In short, education was a pertinent motivator to modern philosophy. In other words, education laid a foundation for proper thinking, and so it motivated the philosophy to their destiny. Thirdly, freedom formed another motivator to the current philosophy. Through freedom, the early philosophers got the chance and time to move freely out of the oppression of the Catholic Church. In doing so, they stood on a good position of defending themselves from the trouble they experienced with the religious and legal authorities. It is noteworthy that most innovative philosophers always experienced impeachment as heresy. However, freedom made them overcome these accusations.&nbsp.

Compose a 2750 words assignment on engineering project: hydratech system.

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Compose a 2750 words assignment on engineering project: hydratech system. Needs to be plagiarism free! Despite some of their project is successful, they turned too expensive and complicated to be used by non-intellectuals hence not meeting the needfully.

Availability of free solar energy was critical in the development and implementation of the current project. About 90% of the bacteria would be inactivated through the system. Based on the sensitivity and the importance of human health, the initial system did not support a high confidential level for the provision of safe water to the system. The projected team decided to improve the operation of the Hydratech system through the integration of intensive bacteria screening systems that significantly restructured the design to obtain optimum levels of performance. Not only did this alteration realize improved performance from 85% to 99.9%, but also reduced the cost of operation, improved the degrees of implementation, and transfigured other testing aspects.

The previous projects such as LifeStraw and LifeStreak have not proved efficient and reliable in both developed and developing countries since they filter low volumes of water, high technicalities in their operations, and high cost of maintenance. As a result, there is a further need to develop water projects that would meet the household need of consumers at a low cost. The project team aimed at developing a system that focused on high rates of bacteria, cheap price, high reliability, low power consumption, and acute ease of implementation.

Compose a 750 words assignment on prior health behaviors of newly admitted correctional inmates.

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Compose a 750 words assignment on prior health behaviors of newly admitted correctional inmates. Needs to be plagiarism free! Through effective risking the counselor helps the client deal with his/her environment while incarcerations. The incarceration may be the presenting problem when an inmate comes to a counselor in a correctional setting. However, in many situations, there may be other problems underneath the surface that are impairing the inmate.

The intended therapeutic outcome focuses on the goals set (short and long term) for the client in the correctional facility. The counselor utilizes strategies such as modeling behaviors to demonstrate behaviors. Through this interaction, the client learns how to deal with situations. However, counselors can demonstrate counter-transference. The specific crime the inmate committed may affect the way the counselor feels about the client. Although counselors often deal with their feelings of countertransference, these feelings can affect the outcome of the client. The lack of resources in an incarceration setting may present challenges for the counselors’ role in rehabilitating the client. Many incarceration facilities utilize educational and recreational programs in hopes of assisting in the rehabilitation process.

Further differentiation of counselors in the criminal justice system includes probation and parole officers. Both of these types of counselors play an important role in managing the client. Probation officers are utilized when the individual has not been sentenced to jail time but to probation. Parole officers are utilized when the individual has been sent to jail and is being released into society. In addition to managing the client, the parole officer assists with the reintegration of the inmate into society.

Article Review

Incarceration facilities are harboring many individuals with mental illnesses. Society becomes more accepting of individuals with mental illnesses and treatment methods have increased. This article seeks to assess mental health problems in newly incarcerated individuals. Researchers hypothesize that many of these newly admitted individuals will suffer from mental illnesses. The research was performed in a medium-security correctional facility in Massachusetts. The length of incarceration is approximate: 1/3 1-3 days, 1/3 4-90day s and 1/3 stay more than 91 days but less than two years. The research occurred during a five-month period and assessed inmates upon the third day of their stay. The method utilized by researchers was an interview consisting of 120 open-ended questions. The participants consisted of 1082 men and 116 women age and race varied. The results demonstrated that women were more likely to believe they had mental health/emotional illnesses than men. In addition, results yielded that women are more likely to seek treatment than men for mental health problems. One-sixth of all individuals reported having a physical problem that prevented them from ‘normal activities’ during the past year. In regards to other the utilization of medical facilities while incarcerated ¼ of men and ½ of women were interested in utilizing these services.

Women were more likely than men to report a sexually transmitted disease. To further support these researchers demonstrated in the findings that women were more likely to share needles (when doing drugs) than men. Researchers hypothesize that the two variables are interrelated. However, 1/3 of women were providing sexual services (prostitution) for financial means. In addition, ¾ of women participating in the research reported feeling unsafe with their current boyfriend/husband/partner. Half of all women participating in this assessment reported being physically abused within the past year.

This article further strength the chapters that argue that women are more likely to have different kinds of problems before and during incarceration than men. With the support of the research, women are more likely than men to utilize health (mental and physical) services with incarcerated. The research concluded that individuals that were new incarcerated were more likely to report health problems and lack of medical care before incarceration. Researchers hypothesize the lack of care may have influenced ‘risky behaviors’ that may have perhaps led them to incarcerations.