Create a thesis and an outline on Failed Products. Prepare this assignment according to the guidelines found in the APA Style Guide. An abstract is required.

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I need help creating a thesis and an outline on Failed Products. Prepare this assignment according to the guidelines found in the APA Style Guide. An abstract is required.

Marketing: Failed products The following 3 examples illustrate companies that recalled failed products. New coke-this product was launched by Coca-Cola in mid-1980s flopped greatly and is taunted as the best example of brand missteps and product flops. It was introduced in the market in an effort to assist the soda company beat competition during the notorious “cola-wars”. However it turned out to be annoying to consumers. This product flopped because of the nasty way in which it was introduced which made regular drinkers of Coke look as if they mattered less to the company and thus a boycott was initiated.

This product was abandoned just a few weeks after its launch and the initial version was resurrected with a new name. Classic Coke” (Robert, 1995). The second product that flopped is Crystal Pepsi which was launched in 1990s as clear cola. This brand lacked lemon/lime flavor unlike the rest of other clear carbonated drinks. It also lacked usual cola flavor. In spite of a costly media blitz, Crystal Pepsi failed to catch on and Pepsi incurred millions of dollars guessing at straws and never recovered fully.

This was a big blunder that their competitors learnt from. never change a color that is acceptable to your consumers. Lastly Ben-Gay Aspirin is another example of product failure. Thus having a famous name behind a product that is new does not guarantee success-at times it can be an obstacle if the brand is closely tied to one image or product. Ben-Gay is famous for its exceptional strong smell-and its pain-reducing balm’s burning/warming sensation on its getting in touch with skin.However this wasn’t an excellent fit for Ben-Gay aspirin launch by Pfizer decades ago.

Whereas the products were related in that both were designed for pain relief, consumers could not get a taste for swallowing a tablet with a brand they related to burning sensation. Ben-Gay erred in attaching a popular name to something entirely out of character. They should have used a different brand name (Michael, 2009).ReferencesMichael, P. (2009). Product Reliability,Maintainability,and Supportability Handbook,Second Edition. New York: CRC Press.Robert, T. (1995). New Product Success Stories:Lessons from Leading Innovators.

New York: John Wiley & Sons Inc.

Write 4 pages with APA style on Governmental accounting and for profit financial accounting.

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Write 4 pages with APA style on Governmental accounting and for profit financial accounting.

ards Advisory Board (FASAB).A Comprehensive Annual Financial Report is “compiled” by a state, municipal or other governmental accounting staff and “audited” by an external American Institute of Certified Public Accountants (AICPA) certified accounting firm utilizing GASB requirements (Ruppel, 2009). It is composed of three sections:

Introductory, Financial and Statistical. It combines the financial information of fund accounting and Enterprise Authorities accounting. A CAFR is a report of the complete overall financial results of both those “specific groupings” of government agencies that appear in the current fiscal year General Purpose Budget and all other agencies and departments (Peterson, 2002).

These can be autonomous, enterprise (for example government or city owned golf courses), recycling, water, sewer, and financial management – often these agencies were created with the inception of that local, state or government (Wilson, 2010).

The CAFR provides information about all of these other government agencies that may have their own budgets and separate investment accounts but their financial holdings are not combined with the general purpose budget that the same government presents to the public.

The CAFR, or as it is called in CANADA CanFR can be used along with a budget document to compare the organizations total financial standing to the annual general purpose budget (Ruppel, 2009). The CAFR is the complete showing of the financial investment and income records from all sources, that reflects what has developed over decades whereas a budget report is an inferior document to the CAFR being that it is primarily focused on what revenue is expected to be brought in and spent for just the year.

Government sources funds from taxation to support the cost of providing basic services while for-profit financial accounting it offers goods and services to generate revenue.