The Final Paper should demonstrate an understanding of the reading assignments as well as the discussion points. The purpose of this assignment is to integrate the concepts studied in this course into a cohesive and comprehensive paper.

The Final Paper will be titled “An Integrated Marketing Strategy for ____.” You will fill in the blank with an existing or a new brand name of your choice. The goal of the paper is to integrate theories and concepts from the textbook and readings into your own ideas to create specific marketing ideas to promote the brand (good or service) with a particular target market. Refer to the previous assignments completed in this course for insight on how to develop your Final Paper. You must

• Provide an Overview/Executive Summary of the marketing strategy.
• Describe the good or service and desired brand image.
• Describe the target market, including buyer motivations, demographics, and psychographics.
• Describe the overall marketing strategy, including positioning strategy versus competitors.
• Describe a promotions and advertising campaign that includes a description of one advertisement.
• Recommend and describe a Public Relations campaign.
• Describe the use of an Internet marketing campaign, including web site and use of email.
• Describe a direct marketing campaign, including Customer Relationship Management.

The An Integrated Marketing Strategy Final Paper

• Must be six to eight double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.).
• Must include a separate title page with the following:
  • Title of paper
  • Student’s name
  • Course name and number
  • Instructor’s name
  • Date submitted
• Must begin with an introductory paragraph that has a succinct thesis statement.
• Must address the topic of the paper with critical thought.
• Must end with a conclusion that reaffirms your thesis.
• Must use at least four scholarly sources in addition to the course text, including a minimum of two from the Ashford University library.
• Must document all sources in APA style as outlined in the Ashford Writing Center.
• Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.

Midterm & Final Exam Instructions

Nursing 523                                                     

Please download and review the expanded clinical scenario. Read thru this patient’s story. Answer the following questions in order asked, and answer under the specific heading of each question.  This is NOT a formal APA paper. Please keep your responses as brief as possible while remaining thorough.  Feel free to use tables, algorithms, outlines, or whatever format you believe would best explain your responses, but these must be in the same document you submit, and they must be your responses. Do make sure that you provide responses to each question. As always, please provide all appropriate citations and references and make the work your own.  At least 2 of your references must be obtained from Foley library.  Please review APA 6^th edition of appropriate citation of references. Plagiarism will not be tolerated.  Poor grammar and spelling errors will result in point deduction. No more than 10-11 pages maximum (not counting reference page). The instructions are in an outline format, but you do not have to use this outline to submit your work.  The outline will guide you through everything that I am looking for you to cover.

This assignment should not be in APA format (although your references should be).  Instead, please use the numbers 1 to 5 to separate out each of the categories below, answering each of the areas within each heading.  If you do cite a reference, then please do give credit as an in-text reference (Author, year). When completing this assignment please give your responses in the same sequence as the outline below.   If you do not submit with your answers below the heading of each area, it will be returned to you to be resubmitted with a late penalty.  References should be in APA format for your last page of the assignment. 

To Submit:  Click into “Turn it in.”  It will guide you through the process step by step.  Make sure your first & last name are on the top of the document. “Turn it in” is in the same area you found the mid-term case.  It is an easy process (even I was able to do it).  If you have difficulty you can always email:  atasupport@gonzaga.edu

The midterm is due by Sunday October 25 @ 11:59 PM PST & the final is due by Sunday November 29 @ 11:59 PM. 

1. Differential Diagnosis Table
   1. Complete a differential diagnosis table for this patient (see below)
      1. A differential diagnosis list is a list of all the possible diagnoses this patient could have based on the symptoms the patient presents with, the available history and the physical exam. Examine what you know about this patient, and consider the pathophysiology as you make your list of possible diagnoses.
      2. You should be able to generate a list of at least 4-5 possibilities, though there is space for more if you would like.

• Put them in a list of most likely being number 1, to less likely.
  1. Your number one diagnosis is the one you think this patient has, given the history and physical exam. This is the most likely diagnosis given that there are more clinical manifestations and findings in the history and exam that support this diagnosis.
  2. Include any differential that you think is appropriate for this patient, given the information you have, but make sure it is in the order of most likely.
  3. Be specific in your possible diagnosis. Do not use generic diseases or diagnoses.  If there are more than one type of a disease, list each separately, as likely the pathophysiology is different.

MYELOPATHY AND CAUDA EQUINA SYNDROME

https://www.youtube.com/watch?v=iqDz9ixXILs

2. Most Likely Diagnosis: Multiple Sclerosis
   1. Expand upon your most likely diagnoses (#1 from your list above).
      1. Define the pathological condition, disease or syndrome. (Make sure you include a reference for your definition).

–

1. Explain why the pathology is a possibility for this patient.
   1. Why do the clinical manifestations this patient has make you consider the pathophysiological problem?

2. Explain each clinical manifestation or abnormal finding in the case with a reason for why it matters in the diagnosis you are considering. Explain the relationship of these signs and symptoms to the pathophysiology

3. What other information would you need to know to help with this diagnosis?

-Additional information:

• Emphasize and discuss the pathophysiology of this diagnosis.
  1. What causes it?

2. How does it develop?

3. What role does genetics have in the development of the disorder, if at all?

4. Discuss all the body organ (s) or system affected by the disease.

5. How are normal anatomy and physiology altered?

6. How is normal body function compromised?

7. What are the potential complication or sequelae of the disease process?

1. Who is at risk for developing this pathological condition?
   1. Why are persons at risk?

2. How can it be prevented?

3. Explain how this risk is present for this patient.

3. Second Most Likely Diagnosis
   1. Expand upon your most likely diagnoses (#2 from your list above).
      1. Define the pathological condition, disease or syndrome. (Make sure you include a reference for your definition).

1. Explain why the pathology is a possibility for this patient.
   1. Why do the clinical manifestations this patient has make you consider the pathophysiological problem?

2. Explain each clinical manifestation or abnormal finding in the case with a reason for why it matters in the diagnosis you are considering. Explain the relationship of these signs and symptoms to the pathophysiology

3. What other information would you need to know to help with this diagnosis?

• Emphasize and discuss the pathophysiology of this diagnosis.
  1. What causes it?

2. How does it develop?

3. What role does genetics have in the development of the disorder, if at all?

4. Discuss all the body organ (s) or system affected by the disease.

5. How are normal anatomy and physiology altered?

6. How is normal body function compromised?

7. What are the potential complication or sequelae of the disease process?

1. Who is at risk for developing this pathological condition?
   1. Why are persons at risk?

2. How can it be prevented?

3. Explain how this risk is present for this patient.

4. Third Most Likely Diagnosis
   1. Expand upon your most likely diagnoses (#3 from your list above).
      1. Define the pathological condition, disease or syndrome. (Make sure you include a reference for your definition).

1. Explain why the pathology is a possibility for this patient.
   1. Why do the clinical manifestations this patient has make you consider the pathophysiological problem?

2. Explain each clinical manifestation or abnormal finding in the case with a reason for why it matters in the diagnosis you are considering. Explain the relationship of these signs and symptoms to the pathophysiology

3. What other information would you need to know to help with this diagnosis?

• Emphasize and discuss the pathophysiology of this diagnosis.
  1. What causes it?

2. How does it develop?

3. What role does genetics have in the development of the disorder, if at all?

4. Discuss all the body organ (s) or system affected by the disease.

5. How are normal anatomy and physiology altered?

6. How is normal body function compromised?

7. What are the potential complication or sequelae of the disease process?

1. Who is at risk for developing this pathological condition?
   1. Why are persons at risk?

2. How can it be prevented?

3. Explain how this risk is present for this patient.

5. How might you counsel/educate this patient, based on these top 3 diagnoses?

-What might this patient expect to encounter as a result of these pathophysiological issues? 

Keep in mind that you will be giving the patient instructions at the level of an Advanced Practice nurse. 

Education & counseling is one area we excel in as NP’s. 

You should given patient & families education regarding their diagnosis, what the diagnosis means for them long-term,

what is their overall prognosis or chances of full recovery,

what the patient can expect as far as further testing,

how the disease process is treated, pro’s & con’s of treatment etc…Consider yourself in the provider role.

6. Reference page (in APA format).

References

https://www.mayoclinic.org/diseases-conditions/spinal-cord-tumor/symptoms-causes/syc-20350103

Hi, need to submit a 1250 words paper on the topic JBS Report. The changes are as shown in the income statement.

When calculating the BEP for JBS, there is a challenge of classifying costs. It is very difficult to divide the costs categories as either a variable or a fixed cost. Consequently, the variable cost does not change proportionally to JBS revenue at each activity level. For instance, the revenues gotten from fee might change if the recruitment of students is changed. It is also difficult to categorize the faculty member as variable costs because there is high possibility of recruiting part-time staff. Consequently, there is a challenge attached to the time. Determining the time over which the variable and fixed cost relationship holds the status of the company is difficult to find out. Over a short time, the costs are viewed as fixed, but in the end, some of costs considered as fixed are now variable.

To evaluate the progress of JBS towards its mission, will use performance indicators and measures. The company will use the balance sheet, income statement, profit and loss account, and cash inflows of the previous year’s result to measure its performance. The data will be extracted from the relevance sources and then converted to financial ratios. This analysis involves incorporating both the financial and non-financial information into the evaluation. Additionally, the evaluation will seek the help of scorecard and benchmarking indicators. In Benchmarking, the institution will incorporate the comparative data in measuring the performance. The method takes the internal form where comparisons are done between various units within the institution. The technique will also take the functional form, where comparisons are conducted with the trusted external practitioner despite the market.

Write 1 page thesis on the topic the oxford dictionary of art and artists. Painting artwork styles in regard to expressionism utilizes clear colors and corresponding tow-dimensions to depicting overestimation, fantasy, and distortion. Expressionism has mainly characterized the use of realistic color and utilization of perspective techniques in the regeneration of an illusion of reality (Chilvers, 2009). Moreover, the colors are normally selected in order to suit the emotion felt or in the creation of the emotional effect.

Expressionism painting responds to the current challenges via motivation in arguing individuals to abandon their underlying conventional means of viewing things and embrace the fresh perception of the ever-dynamic universe. The underlying messages are mainly voiced by the prevailing groups that are normally baffled society, broadening the gap amidst the traditional culture and the corresponding Avant-grade art.

Impressionism was a radical art movement that emanates from the corresponding moving outdoors from the underlying studio and painting (Chilvers, 2009). The artist broke up the prevailing light into numerous colors and paint such that viewers eye could be mixed and blend from far. Conversely, Expressionism mainly depicted emotions via feelings of the universe and underlying artist. Moreover, Expressionism art in the 20th century mainly reconnoitered the prevailing innermost landscape of the soul whilst those of the 19th century rematerialize painting with coloring and beauty depicting natural landscape fundamentally from a diverse perspective.

Hi, need to submit a 250 words paper on the topic How successful have African Americans been overcoming the color line in America In your answer, be sure to address the following: Plessy vs Ferguson; Legal vs Nonviolent direct action: Gandhi; the ACMHR;MIA;SCLC;sports and civil rights, and WHY WE. Since the landmark 1896 Supreme Court decision on the Plessy versus Ferguson case, which upheld the legality of racial segregation in public places, African Americans have come a long way in overcoming the color line in the United States. Most of the actions that have significantly contributed to this have been legal and in fact, it is some of the landmark decisions made by courts, which have led to the overcoming of the color line.

Furthermore, there has been resort to nonviolent action that has also been very successful in addressing this matter. this has been done in the spirit of the teachings of Mohandas Gandhi. Such movements as the ACMHR were very active in the 1950s and 1960s civil rights movement whose aim was to achieve equal rights between all racial groups in the United States, especially for African Americans, who had carried the brunt of segregation and outright discrimination for a long time. These actions taken to gain equality in the United States have generally helped a lot in overcoming the divisions in America based on racial backgrounds and in fact, the line has become so thin that it only exists in isolated places (Brown 187).

In addition, African American sports personalities have become ambassadors for the ending of the color line because they draw fans from all across the racial boundaries that exist. It is a fact that the color line in America has or is about to be overcome because not only are African Americans rising to prominent positions in the society, but the President of the United States is an African American.

Work Cited

Brown, Michael K. “EMBEDDING THE COLOR LINE: The Accumulation of Racial Advantage and the Disaccumulation of Opportunity in Post-Civil Rights America.” Du Bois Review 2.2 (2005): 187-207.